In the biotech revolution, it is the human body, not iron or steel or plastic, that's at the source. Are the biocapitalists going to be allowed to dig without consent into our genetic codes, then market them?
Most people do not consider dawn to be an attractive experience - unless they are still up.
Normal is getting dressed in clothes that you buy for work, driving through traffic in a car that you are still paying for, in order to get to a job that you need so you can pay for the clothes, car and the house that you leave empty all day in order to afford to live in it.
The things we hate about ourselves aren't more real than things we like about ourselves.
Traditions are the guideposts driven deep in our subconscious minds. The most powerful ones are those we can't even describe, aren't even aware of.
Values are not trendy items that are casually traded in.
When we describe what the other person is really like, I suppose we often picture what we want. We look through the prism of our need.